Wednesday, July 05, 2006

Google Trends: Tipping Point, Malcolm Gladwell

Google Trends: Tipping Point, Malcolm Gladwell

Interesting to note that for nearly a quarter of 2004, Malcolm Gladwell toiled in relative Google-obscurity after his "Tipping Point" term reached its, well, tipping point. Not sure if this bears out his theory, but people appear to be back to searching for the term only slightly more than before the big spike in the summer of 2004. But now at least, Gladwell is clearly associated with his idea- note the common bumps in the trend.

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